TikTok and Sony Music will work together to support greater levels of TikTok user personalization and creativity on the platform, and drive new and forward-looking opportunities for fan engagement with SME’s artists and music. With this deal, the TikTok creator community will have access to sound clips from Sony Music’s massive catalog of current hits, cutting edge new releases, emerging favorites, iconic classics and deep cuts from every genre of music for use in their TikTok content. This is an exciting step forward in the level of collaboration between the two companies. TikTok, the short-form video app with a mission to inspire creativity and bring joy, announces a new agreement with Sony Music Entertainment (SME) to make songs from SME’s roster of global superstars and exciting emerging artists widely available across the TikTok app.
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